⏱ 1 min read
Background
Aubert & Ramel is a young watch brand based in La Chaux-de-Fonds since 2025. It was founded by Alexis Ramel-Sartori and Thomas Aubert. Canadian-American actor Ryan Reynolds is one of its first customers.
The key points
On Wednesday 4 November 2026, Ryan Reynolds was welcomed to the brand's workshops, ArcInfo reports. He took a four-hour watchmaking masterclass. The brand offers this experience to some of its privileged customers.
According to Alexis Ramel-Sartori, quoted by Watson, the actor had asked whether watches were available and whether he could meet the founders. On Instagram, he described the day as “one of the best days of my life”.
He also visited the International Museum of Horology in La Chaux-de-Fonds.
Key figures
- 4 hours : length of the masterclass
- 2025 : the brand settles in La Chaux-de-Fonds
