{"id":334004,"date":"2026-11-11T11:57:17","date_gmt":"2026-11-11T10:57:17","guid":{"rendered":"https:\/\/geneveinfos.ch\/?p=334004"},"modified":"2026-11-12T00:44:29","modified_gmt":"2026-11-11T23:44:29","slug":"swiss-tourism-hotel-nights-decline-by-1-in-2026","status":"publish","type":"post","link":"https:\/\/geneveinfos.ch\/en\/2026\/11\/11\/tourisme-suisse-les-nuitees-hotelieres-reculent-de-1-en-2026\/","title":{"rendered":"Swiss tourism: hotel overnight stays expected to fall by 1% in 2026"},"content":{"rendered":"<p class=\"gi-temps\">\u23f1 2 min read<\/p>\n<h3>Background<\/h3>\n<p>The war against Iran severely disrupted air traffic in 2026. Fewer and more expensive flights held back tourists from Asia and the Gulf states. At the end of October, BAK Economics had already reported the first decline in summer overnight stays since the pandemic, down 0.8% year on year. Switzerland Tourism has now published its forecasts for the full year and for 2027.<\/p>\n<h3>The key points<\/h3>\n<p>Switzerland Tourism forecasts a 1.0% fall in hotel overnight stays for 2026, to 41.1 million. The sharpest declines concern South-East Asia, India and the Gulf states. The main European markets are also slightly down.<\/p>\n<p>Swiss guests, who account for more than half of demand, limit the decline. The Americas are also growing. The effects vary between cantons: from January to August, Geneva lost 12.6% of overnight stays by visitors from the Gulf, while Graub\u00fcnden gained as many.<\/p>\n<p>For 2027, Switzerland Tourism expects almost stable demand. Kerosene prices, geopolitical instability and concerns about air safety continue to weigh on travel.<\/p>\n<h3>Key figures<\/h3>\n<ul>\n<li><strong>41.1 million<\/strong> : hotel overnight stays forecast for 2026, i.e. <strong>-1,0 %<\/strong><\/li>\n<li><strong>-19,0 %<\/strong> : South-East Asia; <strong>-18,4 %<\/strong> : India; <strong>-15,9 %<\/strong> : Gulf states<\/li>\n<li><strong>+0,6 %<\/strong> : Swiss domestic market in 2026<\/li>\n<li><strong>-0,3 %<\/strong> : overnight stays forecast for 2027<\/li>\n<li><strong>20 to 30%<\/strong> : expected rise in China\u2013Europe air fares in 2027, according to Chinese online travel agencies<\/li>\n<\/ul>\n<h3>What it means for businesses<\/h3>\n<ul>\n<li><strong>Geneva hotels<\/strong> : overnight stays by visitors from the Gulf down 12.6% from January to August<\/li>\n<li><strong>Mountain destinations<\/strong> : Graub\u00fcnden gained 12.6% in overnight stays by Gulf visitors over the same period<\/li>\n<\/ul>\n<h3>What's next<\/h3>\n<ul>\n<li>Switzerland Tourism expects a 6% rise in Asian overnight stays in <strong>2027<\/strong>, which would partly offset the declines of 2026<\/li>\n<\/ul>\n<h3>Further reading<\/h3>\n<ul class=\"gi-related\">\n<li><a href=\"https:\/\/geneveinfos.ch\/en\/2026\/11\/11\/genevas-hotel-industry-visitor-nights-in-the-gulf-region-decline-by-126\/\">Geneva hotels: overnight stays by Gulf visitors fall by 12.6%<\/a><\/li>\n<li><a href=\"https:\/\/geneveinfos.ch\/en\/2026\/11\/11\/crans-montana-adelboden-lenk-a-cable-link-judged-feasible\/\">Crans-Montana\u2013Adelboden-Lenk: a cable car link judged feasible<\/a><\/li>\n<\/ul>\n<h3>Sources<\/h3>\n<ul class=\"gi-sources\">\n<li><a href=\"https:\/\/www.swissinfo.ch\/fre\/le-tourisme-suisse-r%C3%A9silient-malgr%C3%A9-la-crise-au-moyen-orient\/92363366\" target=\"_blank\" rel=\"noopener nofollow\">SWI swissinfo.ch (Keystone-ATS) \u2013 Swiss tourism resilient despite the Middle East crisis<\/a><\/li>\n<li><a href=\"https:\/\/allnews.ch\/node\/160893\" target=\"_blank\" rel=\"noopener nofollow\">Allnews \u2013 Swiss tourism: slight recovery after a mixed summer<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>\u23f1 2 min de lecture Contexte La guerre contre l\u2019Iran a fortement perturb\u00e9 le trafic a\u00e9rien en 2026. Les vols plus rares et plus chers ont frein\u00e9 l\u2019arriv\u00e9e des touristes d\u2019Asie et des pays du Golfe. Fin octobre, BAK Economics avait d\u00e9j\u00e0 relev\u00e9 un premier recul des nuit\u00e9es estivales depuis la pand\u00e9mie, de 0,8 % [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[128],"tags":[127,141],"class_list":["post-334004","post","type-post","status-publish","format-standard","hentry","category-actu-suisse-romande","tag-fiche-bilingue","tag-lieu-suisse"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.5.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Tourisme suisse : Suisse Tourisme pr\u00e9voit 41,1 millions de nuit\u00e9es h\u00f4teli\u00e8res en 2026, en recul de 1 %, et une demande presque stable en 2027.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Morgane Ravouna\"\/>\n\t<meta name=\"msvalidate.01\" 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