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Healthcare careers: Vaud launches the “Soigne ton futur” campaign

The Canton of Vaud launched on 13 November 2026 the “Soigne ton futur” campaign, aimed at young people aged 8 to 18 and their parents.

⏱ 1 min 30 read

Background

The canton of Vaud is short of healthcare staff. To address this, the Department of Health and Social Action (DSAS) and the Department of Education and Vocational Training (DEF) jointly run the cantonal InvestPro programme. Promoting healthcare professions is one of its pillars.

The key points

The Canton of Vaud launched on 13 November 2026 the “Soigne ton futur”campaign, aimed at young people aged 8 to 18 and their parents. Entrusted to Aoris · OrTra santé-social Vaud, it highlights three occupations: nurse (HES), care and support assistant (ASA, AFP) and healthcare and community care assistant (ASSC, CFC).

Young professionals share their career paths. Messages are tailored to three age groups, from discovery at age 8 to a concrete choice at 16-18. The campaign runs in schools, on social media and at the Lausanne careers fair.

What it means for businesses

  • Hospitals, nursing homes and home care : a long-term recruitment drive to tackle staff shortages
  • Healthcare schools : HESAV, La Source, ESSC, ES ASUR and ESsanté support the campaign

What's next

  • Presence at the Lausanne careers fair from 17 to 22 November 2026

Further reading

Sources

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