The VINEA Swiss wine fair celebrates its 30th edition in Sierre. The official part takes place on Friday 13 November 2026 and the tasting fair opens on Saturday 14 November, on the Plaine Bellevue. The event is aimed at lovers of Swiss wines.
When
- Friday 13 November 2026, at noon – Glareyarde des Vins Médaillés (official opening)
- Saturday 14 November 2026, 10 am to 7 pm – tasting fair
- Saturday 14 November 2026, 7 pm to midnight – After VINEA
Where
- Plaine Bellevue, route de la Plaine, 3960 Sierre (south of the railway and bus stations)
- Public transport – three minutes’ walk from Sierre railway station
- By car – paid public car parks nearby
What
The VINEA Swiss wine fair celebrates its 30th edition in Sierre. It offers two days of discoveries, tastings and encounters around Swiss wine.
On Friday at noon, the Glareyarde des Vins Médaillés opens the fair: a meal around a glareyarde fondue, paired with the award-winning wines of the VINEA competitions, in a closed tent (CHF 120.–, all inclusive, booking required).
On Saturday, the programme includes themed tastings on registration (Charte Grain Noble), free tasting introductions for young people, a children’s area, a food area and wine sales on site. A temporary online sales platform is offered with QoQa. The After VINEA, with giant karaoke and a DJ set, follows from 7 pm to midnight.
Who
- Around forty producers from Switzerland’s six wine-growing regions.
- Guillaume Sanchez, chef, for a prestige masterclass.
- Vincent Veillon hosts the Glareyarde des Vins Médaillés.
- Syngenta, partner of the round table “The future of agriculture”.
- The youth associations of the Sierre district, with the Vin’Olympiades.
Info
- Official website – salonvinea.ch
- Organiser – Association VINEA, avenue du Général-Guisan 15, 3960 Sierre, +41 27 456 31 44, info@vinea.ch
- History – since 1994, the VINEA fair has brought wine lovers together. The VINEA association was founded that year with the creation of the Rencontres vinicoles in Sierre. It also runs competitions, including the Mondial du Merlot & Assemblages, the Mondial des Pinots and the Grand Prix du Vin Suisse
- Admission to the fair – adults CHF 30.–, students and AVS CHF 25.–, After included. After only CHF 10.–. Free admission for people born in 1996, on presentation of an identity document
- Age – fair open to people aged 18 and over
- Tickets – online or on site (cash or TWINT)
- Fiesta-labelled event
- All events in French-speaking Switzerland – Genève Infos Agenda
Sources
- Salon VINEA, home page, accessed on 9 November 2026
- Salon VINEA, practical information, accessed on 9 November 2026
- Salon VINEA, ticket office, accessed on 9 November 2026
- Salon VINEA, the Glareyarde des Vins Médaillés, accessed on 9 November 2026
- Association VINEA, accessed on 9 November 2026
